Effective Date: January 13, 2022
COLLECTION AND USE OF PERSONAL INFORMATION
You voluntarily provide personal information to us (or a third-party service provider on our behalf), such as name, zip code, or email, when you take actions such as registering on our Website, submitting a ‘story’ on our Website, or making a request for information or services. We may process this information for purposes such as responding to your requests or providing you with marketing communications or other services or communications (e.g., advocacy-related messages).
COLLECTION AND USE OF PSEUDONYMOUS INFORMATION
These “cookies” typically do not collect data from your device that identifies you directly (e.g., by name or address) but, rather, by a pseudonymous cookie ID or a mobile “ad id,” each of which is represented by a randomized set of alphanumeric characters, or perhaps an email address (oftentimes hashed). However, depending on the purpose for which such cookies are used, the third party that operates such cookies may associate your “cookie information” (such as described in this section) with other information that the third party holds internally, which may identify you more directly.
“Cookie information” typically includes such data as the referral web domain, the type of operating system and browser you are using, mobile device identifiers, IP address, pages that you visit, the date and time of your visit, how long you stay on a page, location data, information relating to activities on our Website (e.g., “clickstream” data), and other technical attributes of visits to our Website. This information may be processed for purposes such as analytics (e.g., understanding how visitors utilize our Website, visitor demographics), advertising (targeted or otherwise) and related measurement purposes (e.g., understanding the effectiveness of ads served on our behalf on other websites or ads served on our Website, tracking open rates and clickthroughs from our emails), and storing information so you don’t have to re-enter them each time you return to our Website.
You may stop or restrict cookies on your computer or delete them from your browser by adjusting your web browser preferences and you should consult the operating instructions that apply to your browser for instructions should you wish to do so and in general to determine how best to configure your browser settings to meet your requirements.
Further, to opt-out of use of Google Analytics (a third-party service provider used on our Website), you can download this browser add-on: https://tools.google.com/dlpage/gaoptout. We disclaim all responsibility for, and do not control, any opt-out mechanisms provided by any third party.
THIRD PARTY INFORMATION ON OUR WEBSITE
Our Website may display information from third parties, such as offers or links to third-party digital properties.
We encourage you to be aware when you leave our Website or take advantage of any offers, many of which may direct you or your Internet browser to digital properties of a third party. Even if we have a relationship with a third party you may encounter or see on our Website, these third parties or any of their websites, advertising, technology, or other content, including any cookies or other technology they may use, are neither our responsibility nor under our control and they have their own terms, conditions, policies, and practices that apply to you, including those concerning processing of your information.
HOW WE OTHERWISE USE INFORMATION
- To create, maintain, improve, and operate the Website;
- To conduct research and foster industry advocacy in line with our campaign goals;
- To share with IAB Technology Laboratory (IAB Tech Lab) for IAB Tech Lab’s own business purposes, such as direct marketing, analytics, or market research;
- When compelled by a governmental agency, law, regulation, a court, or other legal process;
- If we believe you are or may be a threat to safety, security, property, interests, or rights of us or anyone else;
- In order to investigate, respond to, or resolve problems or inquiries or protect, enforce, or defend our rights, assets, or interests; and
- In a merger, acquisition, change of control, or partial or total sale or transfer of assets, including in a bankruptcy proceeding, joint venture, or other business combination.
If you register on our Website, or otherwise providing your contact details, you are agreeing to receive information and updates about your use of our Website or our services for which you register, including marketing and transactional emails. You may opt out of receiving marketing email communications from us by following the unsubscribe instructions we will include in each email we send you.
The Internet is a public network and we cannot guarantee that communications between you and the IAB or others to, through, or from our Website, will be free from unauthorized access or interference by third parties. By using our Website, you are agreeing to assume this risk and any and all responsibility and liability that may arise. We have put in place reasonable procedures to help safeguard information and we limit access to your personal information to only those reasonably need access in order to perform their duties.
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