Online Advertising is Critical
My communications company, Corner Booth Media along with millions of other small businesses in Washington, depend on digital advertising to grow and reach customers far away from our doors.
“Lunch and Learn” Event Teaches Small Business Owners Internet Marketing, Highlight Dangers of Proposed New Federal Privacy Legislation
No marketing tool is more effective than the Internet when it comes to advertising for small businesses, but the effectiveness of digital ads could be severely limited by new Congressional legislation.
Digital Advertising is Essential
I4G member Brandy Miller writes to the Columbian about the importance of digital advertising.
FTC Risks Killing Digital Advertising, the Economy’s Golden Egg
Executive Director Brendan Thomas writes in the DC Journal that the FTC risks destroying the ad-supported internet.
Over 90 Small Businesses Urge FTC to Stop Attacks on Digital Advertising
Internet for Growth filed a letter with the Federal Trade Commission (FTC) expressing members’ strong opposition to the FTC’s Advanced Notice of Proposed Rulemaking on Commercial Surveillance and Data Security.
FTC Delay Another Sign Agency Is off the Rails With “Commercial Surveillance” Rulemaking Spree
Internet for Growth (I4G), a coalition of small businesses and creators across the U.S. who rely on digital advertising and e-commerce tools is criticizing the FTC for exceeding its mandate and attacking the ad-supported internet.
Digital advertising limits will harm small business
Due to its low cost and targeted reach, digital advertising is invaluable for small businesses seeking to compete on level footing with other, larger businesses.
Digital advertising act would hurt small business
Today in Arizona, the state is home to more than 611,000 small business — including my own company, based in Glendale. Statewide, small businesses employ more than 1.1 million Arizonans, or about 4 out of 10 workers statewide.
The ADPPA will hurt small businesses
Internet for Growth is a coalition of small businesses and online creators across the United States who depend on digital advertising and the ad-supported internet to succeed in the modern economy. Our members, who include artists, retailers, healthcare providers, marketing professionals and more, need a federal data privacy law that simplifies a growing patchwork of state laws making it more difficult to reach customers and conduct business on a national scale.
Small Businesses Warn Congress Internet Regulations Go Too Far
WASHINGTON, D.C.— Internet for Growth, a coalition of small businesses and creators who depend on digital advertising, have published an Open Letter to Congress supporting national data privacy legislation that promotes competition, jobs and growth, but warn federal lawmakers that bills to punish “Big Tech” could harm Americans already struggling in an inflationary economy.
An open letter to Congress from small businesses supporting digital advertising
As Congress debates new policies to regulate the internet, it’s essential that lawmakers understand the potential impact of those policies on small businesses. Bills like the Banning Surveillance Advertising Act and the Competition and Transparency in Digital Advertising Act (CTDA) might sound nice, but would cripple entrepreneurs and innovators competing with the largest companies in today’s economy, where data and information are crucial resources, and customers expect timely, tailored suggestions for goods and services.
Small Businesses Urge Improvement to Federal Privacy Bill
Internet for Growth Coalition Advocates for Digital Advertising in Letter to House Energy & Commerce Leaders
Internet for Growth urges improvement to federal privacy bill (ADPPA)
Dear Chairs Pallone and Schakowsky and Ranking Members Rodgers and Bilirakis,
I write to you today on behalf of Internet for Growth (I4G), a rapidly growing, grassroots coalition of hundreds of small businesses and creators, who depend on data-driven digital advertising to succeed in today’s competitive market. The ad-supported internet helps entrepreneurs across all 50 states break down geographic barriers, reach more customers with products and services at lower cost, and create communities of shared values and interests.
Internet creates 136,000 jobs, $48B in GDP across Arizona
As a recent economic study details the direct linkage between the internet ecosystem and economic growth across Arizona, a trio of Arizona-based business owners have joined a national coalition, Internet for Growth, to tell the stories of how their businesses have benefited from the internet’s unique ability to connect businesses and consumers.
Biden to tout chip investments in SOTU
The Internet for Growth Coalition, an IAB-led initiative, also said they’d coordinated a letter-writing campaign by 3,700 small businesses and creators that fear increased advertising costs as a result of the bill. Brendan Thomas, the group’s executive director, told MT that many members of Congress may not understand the importance of data-driven advertising to small businesses and creators.
The internet levels the playing field, lowering barriers for entry, and democratizing ownership, enabling even the smallest storefronts to drive economic results in every state across the U.S. Subscribe to stay up to date with the latest news and stories from Internet for Growth.