We are a brand building company and we use technology to build up people and companies. Advertising has not changed much, but the tools of how to brand build and advertise have changed. We use social media to direct people to websites where they can learn about the service, product, or brand that is being sold. We then use analytics to course correct if necessary so we can ensure our clients’ messages are reaching the right people. Now, it’s about storytelling and engaging with the consumer which technology allows us to do.
Jason Springer, President
Share Your Story
Every day, small businesses use the internet to create new products and services, reach new customers, and remain competitive. However, the internet’s importance to the success of everyone from mom-and-pop shops to the next name brand is an underappreciated story. We’d love to hear your own story about how the internet has helped your business flourish.