Capturing internet leads in a hyper-localized market

Camera Corner Connecting Point
Wisconsin Specialty

When my father and his work partner opened Camera Corner Connecting Point in 1953, they were the only staff and sold just cameras. Now, we offer our customers a place to explore the newest technology before they purchase. We’re using a combination of targeted digital ads and boosted Facebook ads, as well as more traditional on-air radio spots, to expand our customer base. Our Facebook results have been particularly exciting this year, yielding new likes and followers almost every day. Our holiday special bundles are flying off the shelves like never before and our photography classes have experienced great attendance.

Rick Chernick, CEO 

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Every day, small businesses use the internet to create new products and services, reach new customers, and remain competitive. However, the internet’s importance to the success of everyone from mom-and-pop shops to the next name brand is an underappreciated story. We’d love to hear your own story about how the internet has helped your business flourish.

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